Handbook of marketing scales: Multi item measures for marketing and consumer behavior research / William O Bearden, etc.
Material type:
TextDDC classification: - 658.83 BEA.Q1
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Books
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Institute of Home Economics | 658.83 BEA.Q1 (Browse shelf(Opens below)) | Checked out to Jyoti Aggarwal (IHE/T-028) | 04/08/2016 | 24899 |
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| 658.8 KOT.Q6 Marketing management | 658.8 KOT.Q6;1 Marketing management | 658.8 SOO.R4;1 Digital marketing and advertising: Practical approach and industry practices | 658.83 BEA.Q1 Handbook of marketing scales: Multi item measures for marketing and consumer behavior research | 658.85 You can sell: Results are rewarded, efforts aren't | 658.87 Retail buying: From basics to fashion | 658.87 Retail management: |
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