Basic marketing (Record no. 36447)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00340nam a2200145Ia 4500 |
| 005 - DATE & TIME | |
| control field | 20250212172215.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250212s9999||||xx |||||||||||||| ||und|| |
| 020 ## - ISBN | |
| Price | 1717.4 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Institute of Home Economics |
| 082 ## - DDC NUMBER | |
| Classification number | 658.8ZIK.N6 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | William G Zikmund |
| 245 #0 - TITLE STATEMENT | |
| Title | Basic marketing |
| Statement of responsibility | William G Zikmund |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | West |
| Date of publication, distribution, etc | 1996 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Koha issues (times borrowed) | Koha full call number | Accession No. | Koha date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Institute of Home Economics | Institute of Home Economics | 12/02/2025 | 658.8ZIK.N6 | 13787 | 12/02/2025 | Books |